Reports
SEO and Google Ads Reports
We sell three fixed-price reports. The Technical SEO Report is NZ$497 + GST, the Local SEO Report is NZ$297 + GST, and the Technical Keyword Report, our Google Ads plan, is NZ$497 + GST. Each one is built from real Google data, and every figure has a source.
All prices exclude GST. You order and pay online, and your report arrives a few business days after we have what we need from you.
Three reports
Which Report Do You Need?
Technical SEO Report
NZ$497 + GST, one-off
For owners who want to know why their whole website isn’t performing on Google. We crawl the site, pull your Search Console history, measure speed with Lighthouse, and check how you show up locally. Then we rank every fix from Critical to Low. The full Local SEO Report is included as a section, so you don’t need both.
Local SEO Report
NZ$297 + GST, one-off
For businesses that rely on Google Maps and “near me” searches. You’ll see where you appear in the map results for the local searches that matter to your business, how your Google Business Profile and reviews compare with the businesses above you, and which fixes make the biggest difference first.
Technical Keyword Report
NZ$497 + GST, one-off
A Google Ads plan for owners starting or rebuilding Google Ads who want a plan before they spend. You get the keywords, campaign structure, budget split, ad copy, and step-by-step setup instructions, and you build it in your own account. If you’d rather we run Google Ads for you, see Google Ads management.
Compare
The Three Reports Side by Side
| Technical SEO Report | Local SEO Report | Technical Keyword Report | |
|---|---|---|---|
| The question it answers | Why is my website not doing better on Google? | Why are we not showing in Google Maps? | What should we run in Google Ads, and how? |
| Best for | Any business with a website | Businesses serving a local area | Businesses starting or rebuilding Google Ads |
| Data used | Search Console, Google Analytics (GA4), a live crawl of your site, Lighthouse speed tests, backlinks, competitor keywords, Google Maps results, AI answers | Live Google Maps results, your Business Profile, reviews, directory listings, social profiles | Search Console, Google Analytics (GA4), Google Ads search volumes and click costs, competitor ads, Lighthouse speed tests, and your Google Ads account if you link it to us |
| What we need from you | Add dave@seedstudio.co.nz to your Google Search Console and Google Analytics (GA4) | Nothing. Tell us any searches you want checked, or we work them out | Add dave@seedstudio.co.nz to your Google Search Console and Google Analytics (GA4). If you have a Google Ads account then send us your Google Ads 10-digit customer ID, we link it to our manager account and send a request, you can then accept it to allow us access. |
| What you receive | A scored technical audit, search performance, competitors, local presence, and a ranked fix list | Map rankings, a profile and review benchmark, and a ranked fix list | A campaign structure, budget split, keyword and negative keyword lists, ad copy, and setup steps |
| Plain-English summary and glossary | Yes | Yes | Yes |
| Price | NZ$497 + GST | NZ$297 + GST | NZ$497 + GST |
| Turnaround | A few business days | A few business days | A few business days |
| Includes the others? | Includes the Local SEO Report | No | No |
Every report ends with what to do first, and none of them locks you into an ongoing service.
Method
How We Build Every Report
Each report starts from measured data. Depending on the report, that’s your Search Console and Google Analytics data, a live crawl of your site, Google Lighthouse speed tests, Google Maps results, or Google Ads search volumes and click costs.
A Data Sources and Method table at the end shows where every figure came from. In the SEO reports each one is marked Measured, Verified, or Pending. In the Google Ads plan it’s Measured, Derived, or Pending, where Derived means calculated from measured figures, such as the budget split and click estimates. Anything we couldn’t confirm is marked Pending with the reason. We don’t fill gaps with guesses.
Every report opens with an overview in plain English and ends with a glossary, so you can read it without an SEO or Google Ads background.
Next steps
After the Report
Some owners make the fixes themselves, working down the ranked list. Others ask us to do them, and we quote the work first. And some move to monthly SEO or managed Google Ads, starting from the report instead of from scratch.
Report Questions
We’re here to help. Can’t find your answer? Get in touch.
What is the difference between an SEO report and an SEO audit?
An audit looks for problems. “Report” can also mean a monthly performance summary. Ours are one-off audits that finish with a ranked list of fixes, so you know what to do first.
How much does an SEO report cost?
NZ$497 + GST for the whole website, or NZ$297 + GST if you only need local search and Google Maps. Free tools are fine for a quick check. Our Technical SEO Report works from your own Search Console data and ranks every fix by priority.
Can ChatGPT do an SEO audit or write my Google Ads plan?
It can explain the ideas and draft text. It can’t read your Search Console or ad account unless you hand it the data, and it will sometimes state figures it never measured. Every number in our reports comes from a named source.
Which report should I buy first?
If you have a website and no clear idea where you stand, start with the Technical SEO Report. If your work comes from people nearby, start with the Local SEO Report. About to spend on Google Ads? Start with the Technical Keyword Report.
Do I have to buy an ongoing service?
No. Each report stands on its own. Most people use it to decide what to do next.
How much does a Google Ads plan cost?
The Technical Keyword Report is NZ$497 + GST. If you want us to build and run the campaigns, managed Google Ads starts at NZ$590 a month + GST, with your ad spend paid separately to Google.
Not Sure Which One You Need?
Ask us a question and we’ll point you to the right report.